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SHP Group - Hygiene paper production

Client: SHP Group
Direction: Max Mauracher
Agency: New Standard Studio
Illustration System
2026

Process illustration for SHP Group, a manufacturer of hygiene paper based on recycled material. The goal was to display how the 100% recycled hygiene paper is made. The illustration focuses on the three steps of OCC-based production process: circular sourcing, 100% recycled paper production and quality across variety.